The weekend has finally arrived!
The furniture is rearranged , the house is clean, the food is prepared, the table is decorated and you are READY FOR SOME FOOTBALL!
Actually, you aren’t. You are ready to see friends, eat more than you should, find a comfy spot on the couch, watch the overpriced advertisements and shop online.
A report done last year by Amazon said that 48% of those watching the Superbowl will have their phone out and shopping. Spikes in traffic are during pregame, commercials and halftime. If you guessed that people were buying game gear, you would be late to the party. That was two weeks ago.
After reading the summary, my take was that people were shopping with their emotions. Whether the advertisements were doing it or not, I have no idea. If you are a reseller on platforms such as EBay, Etsy, Postmark and Instagram, keep this short list in mind while listing the next few days.
- Valentine’s Day
- Mardi Gra
- Spring clothing and accessories
- Cruise and Resort wear
I saw a lot of questions on whether or not to end one day auctions before, during or after the game but did not find any reliable data. It is a bit of a risk, considering the extra fee you pay on EBay for short auctions. If I had something worth a lot with a designer label, I would take a leap of faith.
As for me, my sister and two virtual assistants I am going to maximize all new listings from Friday morning until Sunday night.
Monday morning, I will ask who won, what the score was and were there any fashion faux pas during half-time show.
Where everything is Fit for a Queen
Priced For the Pauper